Win Buyers and Influence Sales with Client Segmentation

Win Buyers and Influence Sales with Client Segmentation

An Interview with Nicole Lewis, president and CEO, Nicole Lewis and Associates

Entrepreneurs and business owners can be myopic when marketing their products and services. Understanding the buying behaviors, motivations and attributes of your customers enables the creation of segment-specific strategies and the ability to pursue new business opportunities. — Nicole Lewis

Today, our Pro Tip focuses on the importance of client segmentation as key business development and growth drivers.

Nicole Lewis, the president and CEO of Nicole Lewis & Associates, is a passionate client advocate and solution architect who creates high impact and “out of the box” initiatives to consistently deliver double digit return on investment for her clients. Nicole will share her progressive business development strategies and the importance of client and donor segmentation with us.

Listen to the podcast here.

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Ignoring Business Etiquette Will Cost You Time and Sales

Ignoring Business Etiquette Will Cost You Time and Sales

An Interview with Joscelyn Davis, president and chief strategist, JADE Strategies, Inc.

Business etiquette is a tool that should be used to avoid creating distractions and to keep your focus on the business at hand. — Joscelyn Davis

Today, our Pro Tip focuses on business etiquette and why it is important for business owners, professionals and executives to achieve greater business and career success.

Joscelyn Davis, the president and chief strategist of JADE Strategies, Inc., is a highly sought-after speaker and trainer who brings more than 25 years of proven experience in organizational change strategy and leadership coaching in the public, private and nonprofit sectors. She shares her business etiquette insights to help you excel in your business or career.

Listen to the podcast here.

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YES, SIGN ME UP!

I’d love to send you additional resources, information, tools and more to help you launch and grow your business and accelerate your career.

I respect your privacy and take protecting it very seriously. NO SPAM EVER!

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